In this project, I mapped user journeys and created the UI design for a banking app targeted toward GenZ.
Due to NDAs, I cannot disclose the company’s name or logo.
What did I do in this project?
- Created a Branding Questionnaire to help the client think about their brand identity in a structured way and to make graphic design requirements clearer
- Created logo and color palette alternatives for the brand
- Designed brand identity template
- Held regular meetings with the client to understand their business needs and get feedback on UI design
- Presented 3 UI alternatives for the project
- Collaborated with UI designer and co-designed app UI
- Created an interactive prototype to demonstrate user flows
- Produced the promo video
UI Alternatives
Final UI
The third option was selected and iterated with a new color palette.
User Flows & Prototype
486 frames were designed to create a prototype that represented the final product as closely as possible.
The high-fidelity prototype was also used as a tool to communicate the feature requirements with the development team.
